I’m looking forward to attending www.thebusinessnetworkingshow.info @TBNShow on 18 September to (a) see whether all the graphics I’ve designed for it have turned out OK, (b) find out what it’s like to network at a racecourse and (c) listen to some interesting speakers. There might be a (d) or even an (e) but I guess I’ll find out on the day. You coming too?
So, what’s involved in creating a van livery that works really hard for a small business? Here’s a recent example of just such a project. Read More
At the end of a 10-minute talk I did at some business networking meetings, called “I Am a Logo”, where I attempted to explore the various properties of logos, and things related to branding, in a memorable and humorous way (there’s a ‘serialised’, interview-style version of “I Am a Logo” on Extrablog, here), there was a short Q&A session. At one of the venues an audience member asked me “What’s your favourite logo?” and I confess that for a moment I was completely stumped – embarrassingly, I hadn’t actually anticipated, or prepared for, such an obvious and simple question! Read More
The world of internet domain suffixes (e.g. ‘.com’) may not be the most exciting topic of conversation, but you will almost certainly have noticed some unusual-looking new domain names starting to appear and be wondering if (a) they are legitimate and (b) they’re just a passing fad that will one day disappear without trace. I can assure you that these new Top Level Domains (TLDs) are here to stay, and I’ll try and explain why. Read More
This is part of the “I Am a Logo” series, where I’m interviewing Hector, a vector logo. Here I ask him about how, as a logo, he likes people to treat him (nicely, of course)… Read More
This is part of the “I Am a Logo” series, where I’m interviewing Hector, a vector logo. Here he talks about his Uncle Cid. Read More
This is part of the “I Am a Logo” series, where I’m interviewing Hector, a vector logo. Here he tells us about his relationship with his sister Strapline. Read More
This is part of the “I Am a Logo” series, where I’m interviewing Hector, a vector logo. Here he tells us about his friend Bob. Read More
There’s plenty of good-value promotional print available to everyone these days through online print shops, which by pooling print runs are able to bring affordable full-colour print to the masses in a way never experienced before.
Whilst this democratisation of commercial print is a good thing there is still a flaw in the system. The thing is, what is termed ‘full colour’ really falls well short of what could reasonably be described as, well, full colour. Full colour print uses the CMYK colour system – that’s the overlay of inks of the four ‘process’ colours, cyan (C), magenta (M), yellow (Y) and black (K) to render images and text in an approximation of visual spectrum colour. Read More
In common with most graphic designers I earn a living by selling my time – the time I spend (or anticipate spending) actually working on a project, what I call ‘studio time’, dictates how much I charge. Well, that’s the theory, anyway. So time is an important component in the development of an effective design. Read More